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Interview With a Social Media Professional

To finish off my semester of gaining knowledge on social media, I decided to interview someone in the industry. I decided to interview...

Reflection on Social Media Class

I write today having almost completed a semester learning about social media. Today I'm going to sum up some of the most important...

H&M Crisis

H&M is a popular fast fashion brand. Over the years, they've expanded their store to include women's, men's, and children's fashion. In...

YouTube as a Platform

Since its creation in 2005 YouTube has become an overwhelmingly popular platform. Overall, the platform holds millions upon millions of...

The Art of Social Media: Book Report

The Art of Social Media is a book written by Guy Kawasaki and Peg Fitzpatrick. The two are seasoned professionals and are now the...

Eye-Catching Advertisements

These days our world is filled with different advertisements. It feels sometimes like everywhere you look there's a new ad. So many...

Influencers on Social Media

In today's modern age of social media influence goes much deeper than the typical celebrity endorsement. Now, there's influencers on...

Fenty Beauty Social Media Audit

Fenty Beauty has taken the beauty community by storm since its launch in 2017. They stand out as a brand due to their diversity,...

Live Tweeting UFC Fight Night

This week I gained new experience with live tweeting an event. I chose to do the UFC Fight Island 4 night on October 3rd. It was a night...

Thumb-Stopping Content

Today I'm going to look at some social media content that is purely 'thumb-stopping'. I'm talking about the kind of stuff that is so...

Social Boom! Book Review

Social Boom!: How to Master Business Social Media by Jeffrey G Itomer is his take on how you can use social media to boost your business....

Brands That Know Their Audience

Today I'm looking at brands that really know their audience and have a unique voice on social media. These brands I'm looking at are...

Social Media Diary

I use social media every day. Some I'm more active on then others, but regardless I am constantly checking it. It has become an everyday...

My Take On Social Media Campaigns

Many companies find new and creative ways to engage the public. The content they come up with is interesting, creative, and inspires...

My Future in PR

I have two paths I would possibly love to follow with public relations. I think right now I am pretty open to a couple different paths,...

Dove Missing The Mark Not Once- But Twice!

Dove recently faced backlash in 2017 with an ad campaign on Facebook. The post was called out for being racially insensitive. The ad...

Sending PR: Why It's Popular

A newer tool being used in many industries by public relations teams is the act of sending products to people for review in hopes that...

PR: Being The "Middle Man"

I first became interested in public relations because I enjoyed writing and looking at how communication can help someone in real life...

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